Rayvision, a reputable video production company renowned for their high-quality and innovative videos, was tasked with creating a video for Mujin, a leading robotics company, to be filmed during the Modex 2022 convention. The convention is a premium trade show for supply chain and logistics solutions, and Mujin wanted to showcase their advanced robotics technology to the world. Rayvision approached the project with a creative mindset, utilizing a combination of live-action footage and an interview set up to create a video that really shines.
The first step in creating the video was to understand Mujin's goals for the video, which involved highlighting their new robotics system that could automate various tasks in warehouses. Rayvision took the time to understand the technical aspects of the system, as well as the benefits it could provide to warehouses and logistics companies.
Rayvision's team designed a concept for the video that included filming B-roll of the system in action, an interview with the team, and some “man-on-the-street” testimonials. The interviews were filmed using a three-point lighting setup to create a professional look and feel. Rayvision utilized an RGB video light to make the robotics stand out and draw attention to the advanced technology.
During the filming of the warehouse, Rayvision's team utilized a combination of drones and handheld cameras to capture footage of the system in action, while also getting shots of the convention environment. The video crew also filmed an interview with the Mujin team to get their thoughts on the system and its impact on their operations. The interview was conducted using a three-point lighting setup to create a professional look and feel.
The final video was a combination of the live-action footage, the interviews and b-roll. The video highlighted the benefits of the system, such as increased efficiency, reduced labor costs, and improved safety in the warehouse.
At the Modex 2022 convention, the video was shown at Mujin's booth and also during a presentation given by Mujin's CEO. The video received positive feedback from attendees and helped to showcase Mujin's technology in a compelling and informative way.
In conclusion, Rayvision's video production process for Mujin's Modex 2022 video was a success due to their attention to detail, creative utilization of a three-point lighting interview setup, and use of an RGB video light to make the robotics stand out. The resulting video effectively showcased Mujin's advanced robotics technology and helped the company stand out at the convention.